Social proof is one of the best ways of increasing conversion rates and boosting your business. People in your industry will often look for endorsements from others, so you should utilize social proof tools to ensure that potential customers see your work before signing up. Social proof leverages your customer’s psychology and builds trust around your service.
With the best Social Proof, you can prove to potential customers that you’re worth their investment. These tools are compelling in generating leads and are often the difference between making a sale and not. Research shows that 93% of online consumers check product reviews before purchasing a product.
Social proof is an integral part of entering new markets, and these social proof software tools are incredibly helpful in ensuring that you’re generating leads that will convert into sales. In this article, we’ll go through 10 of the industry’s best social proof tools for businesses of all shapes and sizes:
What is Social Proof Notification?
A small popup appears on the left corner of your browser’s screen displaying other customers’ experiences on your website. It’s a powerful way of introducing yourself and your brand before a potential customer even has the chance to read about you.
By introducing yourself directly to potential customers, you build trust in your service and increase their chances of investing in your offering. Also, these notification bars are straightforward for potential buyers to view, so more people are likely to interact with these notifications.
Why is Social Proof Important?
Depending on your business type, social media platforms proof can be an incredible way of promoting your business. A simple way to implement social proof into your website is by linking to other websites or blogs and displaying reviews from previous customers. This way, potential buyers can view real-world experiences and successes before investing in your service. Below are some reasons why social proof is a significant factor.
Social Proof builds credibility.
By showing that other people have invested in your offering, you instantly give your customers more trust in your brand and company. This compelling concept will have potential clients viewing you as a trusted authority.
Social Proof increases link-backs.
If you use social proof on your site, you need to include links to your social proof tools. In this way, you can build a powerful list of testimonials, reviews, and endorsements displayed when the potential customer scrolls through their emails or sees relevant emails in their inbox. It is important to make sure that these tool links are easy on the eye so that they are found quickly by potential buyers.
It provides an additional element of trust.
Social proof gives customers an added element of trust when looking at your site. If you don’t provide social proof, potential customers are less likely to continue scrolling or clicking the link on your website, and it will take you off their radar.
It increases conversion when used correctly.
Statistics show how increased customer service can increase your total sales. One such way to boost sales is displaying social proof on your site or platform, as it shows potential customers that others have done business with you making them more likely to invest in your offering.
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Instantly skyrocket sales and signups by adding real-time social proof, scarcity, urgency, and credibility to your website. More than 20,000 websites use Provely.io to convert visitors into sales and leads. It is a useful tool for websites that sell a product or service. It is a simple, easy-to-use tool that is installed through a widget.
Provely.io provides users with a simple way of displaying their social proof on their site. It’s straightforward in its design, and it’s easy to use. It attractively displays social proof content by creating attractive bars on your browser.
Key Features
- Displays lead and sales that are recently acquired.
- Changes fence-sitters into customers.
- Displays timer-sensitive offers.
- Shows customer ratings and reviews.
- Showcases featured products, upcoming events, and important updates.
Pricing
- $0 for the free plan
- $19 per month for the starter plan
- $39 per month for the growth plan
- $79 per month for the scale plan
Fomo is used for displaying social proof to increase your sales. Fomo has excellent features that enhance the high conversion of the users’ journey. Fomo connects more than 106 applications, such as Shopify, Mailchimp, Facebook, and many more, to show social proof. It drives leads, sales, and traffic to your web properties.
Fomo can display your social media proof on your site in various ways. It is a handy tool for showcasing customer reviews and ratings, showing upcoming sales, or displaying your top-selling products. It is effortless, and they impact how potential customers view your brand and company.
Key Features
- Can filter and add automation, fallbacks, and styling.
- Freedom of transforming data the way you want.
- Controls what the visitors should see.
- More than 30 controls are tinkerable.
- Fomo translates into 29 languages.
Pricing
- $19 per month for the starter plan
- $39 per month for the essential plan
- $79 per month for the Plus plan
- $199 per month for the advanced plan
Notifychimp enables its users to increase conversation by generating more traffic. It also helps in gathering leads and sales.
With Notifychimp, your website will notify visitors about the product, event, or other updates. Notifychimp helps you get free notifications by showing the notification in a rectangular shape on the left-hand side corner of your browser screen. It is used for increasing conversions by making it more time efficient for users.
Key Features
- Provides users with information.
- Messages can be fully customizable.
- Generates leads and quickly collects emails from your users.
- Shows your most recent conversation on your website.
- Informs your users that you are using cookies.
Pricing
- $0 per month for the free plan
- $9.89 per month for the pro plan
Nudgify enables its users to show their social proof on the website. It helps businesses to generate leads, email subscriptions, and sales. Using Nudgify, you can add social proof like customer reviews, testimonials, recent leads, and other information that is relevant to your customers.
With nudgify, you can keep your visitors engaged with your website. You can also have site visitors earn points while using nudgify by inviting other friends to use the tool on their website. Leading brands use Nudgify in more than 138 countries to increase sales and trust. It also supports more than 30 languages.
Key Features
- Shows off the recent signup and conversation.
- Uses your own words and pictures to create new nudges.
- Availability of the pre-configured templates for travel, SaaS, and e-Commerce.
- Can adjust the existing themes and set the right tone.
Pricing
- $0.99 per month for the Lite plan
- $9 per month for the Plus plan
- $29 per month for the Genius plan
- $89 per month for the Agency plan
Evidence.io is used for displaying social proof to increase your sales. Evidence.io has many features that make it easy for users to convert their visitors into leads and customers. Evidence provides you with many customization options as it allows you to choose which social proof should be displayed according to the time, sales, and product category your customers or potential buyers buy. It helps you maximize your engagement with new buyers by making them easily aware of all your essential updates through notifications.
Key Features
- Create animation and timing of your notification.
- It has a custom rule for dictating when and where the notification will be displayed.
- Inserts the merge fields from your data source.
- Uses evidence of webhook technology.
Pricing
- $40 per month for the Starter plan
- $80 per month for the Jump plan
- $150 per month for the Grow plan
- $250 per month for the Scale plan
Provesrc allows its users to showcase their social proof to increase their sales. The tool is very effective in displaying social proof that helps in gaining trust. Provesrc is used with many pre-built plugins that allow users to easily show their social proof on the page.
Provesrc has a very simple and easy-to-use interface, making it a widely used tool for thousands of websites, including Shopify, Fiverr, Digital Ocean, Freshbooks, and much more. Provesrc is used by more than 40,000 businesses to collect customer reviews and increase sales and credibility.
Key Features
- Show the recent individual’s actions, such as purchases, signups, etc.
- Shows positive reviews from Facebook, Google, and Trustpilot.
- It makes your visitors feel comfortable.
- It shows the number of subscribers and followers that you have on your social profiles.
Pricing
- $0 for the free plan
- $24 per month for the starter plan
- $45 per month for the growth plan
Repuso provides its users to showcase their social proof on the website. It is used with many pre-built plugins that allow users to easily show their social proof on the page. Repuso offers different features, such as users can share new conversations, comments, competitions, and events. Repuso will also make website visitors more aware of your new products and the helpful guides you have in store for them.
Key Features
- Shows unlimited reviews.
- Shows off the recent signup and conversation.
- Uses your own words and pictures to create new nudges.
- Sms and email automation.
Pricing
- $9 per month for the basic plan
- $19 per month for the enhanced plan
- $23 per month for the agency plan
Useproof is a simple way to bring instant trust and credibility to your products and website. It allows you to add trust seals with a click of a button. More than 25,000 users use Useproof to convert visitors into leads and customers.
UseProof is very easy to install and use. It provides users an interface that makes it interesting, easy, and fun. The tool will help you in adding that trust factor to your website. It enables you to show that they are using safe technology while doing business with your business too. You can boost your website conversation by 15% within 15 minutes.
Key Features
- Shows off the recent signup and conversation.
- It shows how many visits a website has received in a particular time period.
- Has the ability to share social proof on mobile devices.
- Allows you to add trust seals protected with 2-step verification and employee of the month badges.
Pricing
- $79 per month for a 10,000 uniqueness plan
- $129 per month for 50,000 uniqueness plan
- $199 per month for a 100,000 uniqueness plan
- $ 299 per month for a 300,000 uniqueness plan
Elfsight is a marketing tool that helps you get more leads and sales by showing off social proof. It shows what customers and potential buyers say regarding your products and services. Elfsight works directly with your accounting software to show the review of your customers. It helps you increase your sales by easily displaying the social proof on your website. The tool effectively shows off the positive reviews of your customers, leads, and other customers related to your company. It has helped more than 1,000,000 businesses.
Key Features
- You easily customize your widget using an intuitive editor.
- Monitors the most important metrics of your widget.
- Boost conversation by increasing visitors’ engagement.
- Embed wonderful content on Facebook, Instagram, Pinterest, and Twitter.
Pricing
- $0 per month for the Lite plan
- $5 per month for the Basic plan
- $10 per month for the Pro plan
- $25 per month for the Enterprise plan
Wisernotify is a simple way to showcase social proof on your website. Over 6000 users use Wisernotify worldwide to make social proof tools to convert visitors into leads and customers.
Wisernotify allows users to show social proof according to their needs and wishes. It also makes it simple to embed the widget on any page. Wisernotify is very easy to install and use as it provides users with a user-friendly interface that makes it interesting, easy, and fun.
Key Features
- More than 50 templates.
- Set the delay time for notification.
- It has an integrated data collector.
- Set position and animation.
Pricing
- $0 for the free plan
- $13.33 per month for the starter plan
- $21.66 per month for the standard plan
- $33.33 per month for the premium plan
Frequently Asked Questions (FAQ)
Which is the most affordable social proof tool?
The most affordable social proof marketing tool is Notifychimp. It offers users many features and services to help businesses get more leads and sales. Other tools with the same features as Notifychimp charge above $20 while Notifychimp charges under $10.
What is another term for social proof?
Herd mentality – is the other name used to refer to social proof. It is a phenomenon where customers’ decision-making is validated and becomes credible through others’ behavior.
What is social proof in marketing?
It is a way of showing evidence that other people have used your services and found the value of using your services. Social proof increases sales by converting visitors to leads and sales. As such, it is a great tool when it comes to marketing.
